I am a multi-disciplinary designer and consultant.
I work in various fields of communication with companies worldwide, with a focus on branding and visual identity.
From a very young age, I devoted my life to graphic design.
When I had just turned 17, I received a grant for my studies in the best Academy of Art in Ukraine. When I was 19, I started my career as a graphic designer. Since then I worked with more than 50 different companies, both remotely and personally. After finishing my bachelor’s degree I travelled the world and have now settled in Amsterdam.
Driven by passion, yet pragmatic and precise, I prove that design is what makes a difference.
Here are The main principles of my approach:
Advertisement world is full of plastic emotions and content nobody wants to see. My approach is all about truly touching people's hearts and making them think about the message. To me, this is possible only by interconnection of deep psychology and artistic approach.
Strong, refined and minimalistic symbols are those which help to reach the deepest levels of human soul. Everything beyond that is just a distraction and noise.
A great design starts with a great story.
And to build this story, it is important to gather lots of information. Ranging from developing insight into the target audience to finding the weak spots of competitors and the idea behind the brand. The more data you collect before starting to work on the design, the better the result will be!
